Newsletter
Get the B2B SaaS Demand Generation Newsletter
A monthly roundup of demand gen and search marketing news, curated for B2B SaaS.
Only what matters for SaaS demand gen, with a short note on how to use it.
What Each Issue Covers
The Whole Industry, Filtered for SaaS Demand Gen
- 01

SEO and AEO tactics for SaaS pipeline
Changes in Google, AI Overviews, ChatGPT and Perplexity, and the tactics that turn them into pipeline.
- 02

Paid search and PPC that ties to revenue
Google Ads and LinkedIn updates, and what they mean for your budget and pipeline.
- 03

B2B demand generation trends worth acting on
Research and ideas on attribution, positioning and conversion you can apply this quarter.
Who It Is For
Written for B2B SaaS Marketers Who Own Pipeline
- Heads of marketing and demand gen leads at B2B SaaS companies
- SaaS founders running growth themselves
- SEO and content marketers who need to show revenue